Lead Photographer / Director – Ed Chiu
Formally trained in Fine Art Photography for 3 years before getting accepted into Victorian College of the Arts (VCA) Film School in 1999. Added to the accolades are several award-winning stage productions and getting my work exhibited in New York, Cannes and London before the age of 21. After shooting commercial and fashion across Australia and Europe for 25 years, I decided to challenge myself on a whole new world of sports photography I threw myself into fencing photography which is still very niche, surprisingly. But there are many opportunities for content, and I am here to shift the dynamic for the sport in Australia. Just so happen I took up fencing at a ripe age of 44, but I don’t need to be good at it, but I need to be engaged with the community in order to produce the most authentic content.
Photography is no longer just about pressing the shutter, I also specialise in content development, digital strategy, ecommerce, branding and digital asset management (metadata, rights management, copyright and workflow). I am also a consultant who help business see the value of their digital assets in content marketing, but staying ahead of the trend and constantly upskilling are my strength. Other times I’m a mentor for University of Melbourne alumni since 2016 – the empowerment aspect is also visible throughout my platform at Touchpoint.
Trustable content requires professional photography. No photos = No content.
See you at the next fencing comp!
